Andy Potter, Founder and CEO
Andy Potter is the founder of the Handit2 Network and has been in the venue-based sampling industry since 2000. After getting his MBA at the University of Virginia in 1999, he joined Promote It International, a health club sampling company, and helped grow and sell the business in 2006 to the Active Network.
Andy founded the Handit2 Network in 2007 and expanded the model into dozens of targeted channels. As social media has grown in usage and popularity, Andy has been instrumental in re-engineering the Handit2 Network's business to leverage these new technologies. His efforts have led to the Handit2 Network's offline sampling programs generating online earned media for our clients.
Andy is a self-described 'map and data geek', having studied geography as an undergraduate at Dartmouth College. In the 1990s he immersed himself in business and navigational GIS applications at Economics Research Associates, and Etak, respectively.
Andy enjoys being a dad and taking advantage of the abundant recreational opportunities available in Evergreen, Colorado where he lives with his three daughters.
Heidi Cuneo, Director of Business Development
Heidi Cuneo is the Handit2 Network's Director of Business Development. Prior to taking on this role Heidi acted as Handit2 Network's Logistics Manager where she was responsible for the timely execution of each client's promotion. Heidi ensured each and every promotion was a success by streamlining the shipping process and regularly communicating with HI2N's fulfillment partners,. Heidi's down-to-earth personality and knowledge of the Handit2 Network make her a true asset to our clients.
Heidi's work experience includes working at the U.S. Embassy for the Department of Defense in Almaty, Kazakstan, and the Department of State in Lisbon, Portugal. While she was gallivanting around the globe, Heidi earned her Master's degree in Management from the University of Phoenix.
Prior to her travels, Heidi studied at the University of Colorado at Boulder and earned a double degree in Communication and Spanish.
Heidi lives with her husband and son in beautiful Evergreen, Colorado.